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Direct Auto Car Insurance Review 2026

Direct Auto is a nonstandard insurer that caters to high-risk drivers, but drivers with good records might find competitive rates with it.

Editor's Rating:Star3.6/5
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Last updated: May 26, 2026

As a nonstandard auto insurer, Direct Auto serves high-risk drivers who may have trouble getting insured. Its customer base includes drivers with DUIs, accidents, tickets, low credit, or other factors that may make them higher liabilities. Unsurprisingly, Direct does charge premiums higher than the national average, but its rates are competitive with other nonstandard insurers.

Direct may not be the best option for you if you have a clean driving record and good credit, especially if you can qualify for competitive rates elsewhere. However, Direct also offers a wide range of discounts that may lower your premium if you’re eligible — many of them easy to earn — and it’s worth getting a quote to verify what you’d pay.

As a writer for AutoInsurance.com, I consider various factors when evaluating a provider, including average cost, discounts offered, coverage options, the quoting process, and customer feedback. Below, I’ll go over highlights based on industry research and my personal experience getting a quote to help you decide if Direct Auto is right for you.

In addition to Direct Auto, we’ve reviewed dozens of companies, including the best insurance companies for drivers with a bad record.

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Quick Look: Direct Auto Pros and Cons

Pros

  • Insures high-risk drivers

  • Customizable payment options

  • Variety of discounts

Cons

  • Limited geographic availability

  • Pricier rates for drivers with good records when compared to standard insurance companies

Who Is Direct Auto Insurance Best For?

Direct Auto Is Best for Those Who:

  • Are high-risk drivers and have trouble getting coverage elsewhere
  • Want to pay in cash at Direct Auto’s store locations

Direct Auto Is Not Best for Those Who:

  • Have a clean driving record and excellent credit
  • Live outside of:
    • Alabama
    • Arkansas
    • Delaware
    • Florida
    • Georgia
    • Louisiana
    • Michigan
    • Mississippi
    • North Carolina
    • Ohio
    • Pennsylvania
    • South Carolina
    • Tennessee
    • Texas
    • Virginia

RELATED:

Direct Auto may be a good option if you need an SR-22. Learn more about them in Texas and Florida, two major states that Direct serves.

How Much Does Direct Auto Car Insurance Cost?

Direct Auto’s full coverage rate of $3,162 annually is substantially higher than the national average of $2,356 annually. Its minimum coverage is also pricey at $930 annually, compared to the nationwide average of $722 annually.

However, since Direct caters to high-risk drivers, it’s reasonable that its rates will be higher than average. The rates you’re quoted may vary, but you can expect them to be higher if you’re a high-risk driver. The best way to verify your rate is to get a quote.

View the table below to see how Direct compares to other insurers. Most insurers listed are standard insurers, but Dairyland, The General, and Good2Go are nonstandard insurers you can use as reference.

CompanyAverage annual premium for full coverageAverage annual premium for minimum coverage
National average$2,356$722
AAA$3,009$1,080
Allstate$2,915$823
American Family$2,181$686
Dairyland$4,851$1,946
Direct Auto$3,162$930
Farmers$3,023$1,090
GEICO$1,867$558
The General$2,385$199
Good2Go$2,964$247
Nationwide$1,987$722
Progressive$2,060$702
State Farm$2,030$650

How You Can Save on Your Policy With Direct Auto

Direct Auto offers many auto insurance discounts, so check to see which you qualify for. Here’s a list of some major discounts you can apply to your premium:

  • Being a military member
  • Being a senior citizen
  • Being an unmarried, full-time student
  • Owning a home
  • Completing an accident prevention course
  • Have more than one vehicle on your policy
  • Having a clean driving record for a certain period (varies by state)
  • Setting up automatic billing on your account
  • Paying for your policy in full
  • Going paperless
  • Having a car with anti-lock brakes

FYI:

Direct provides a 25 percent discount for active military members in Alabama, Florida, and Louisiana. If you’re a high-risk driver in one of these states, consider Direct to enjoy the discount. Check out our guide on the best auto insurance for veterans for additional info.

Highlighted Discount: Prior Insurance Coverage Discount

Direct Auto’s prior insurance coverage discount has some of the biggest savings potential of all available discounts. It offers up to 25 percent off your premium if you’ve had continuous insurance with a different provider for the past six months or so.

This discount stands out because it’s not commonly offered among major providers. Plus, it’s easy to meet the qualifications.

If you qualify, you just need proof of your prior insurance. Eligible forms of proof include:

  • A renewal quote from your insurer
  • A letter from your insurer or agent
  • Your insurance ID card or declarations page

FYI:

Insurance companies like to see that you have a history of continuous coverage, because it demonstrates that you don’t drive without insurance. The longer your history of coverage is, the lower your premium will be. If you don’t own a car, you can maintain coverage with a low-cost non-owner car insurance policy.

Highlighted Discount: Multi-Car Discount

Direct Auto offers up to 25 percent off your policy if you have more than one vehicle on your policy. This is higher than the 10 to 20 percent discount you’ll find with most major providers. The vehicles on the policy must be in the same household, so it’s ideal for couples or families.

This discount isn’t available in all states, so check if it’s offered where you live.

My Experience Getting a Quote With Direct Auto

Though I’m not a high-risk driver, my premium with my current provider has been going up even though I’ve had the same policy. I headed to Direct Auto’s website to see if I could get a lower rate and found that the process of getting a car insurance quote online was simple.

All I needed to do was enter my personal information and details such as the number of vehicles and drivers on my policy.

Direct Auto Number of Vehicles

Once I entered those details, I got an initial quote for minimum coverage in my state, along with an estimate for other coverages, like collision and comprehensive.

Direct Auto Quote

There was also an option to select different coverage amounts, though the site directed me to contact an agent when I tried to update my quote.

Direct Auto Discounts

From my experience, getting an online quote is best if you’re looking for minimum coverage rates. You’ll have to call an agent if you are inquiring about higher coverage limits or want to learn about all discount options (the only one shown to me was the Good Driver discount).

I spoke to an agent and found out Direct doesn’t offer insurance in my area, but my quote made it clear that even if I could switch, I’d be paying more. I personally have better options elsewhere as a driver with a clean record and low mileage on my odometer, but Direct is a great place to start if you’re a high-risk driver.

Remember that Direct only services a limited number of states, so you’ll have to explore other options if you don’t live in one of them.

What Types of Auto Insurance Coverage Does Direct Auto Offer?

Direct Auto provides standard auto coverages, including liability, collision, comprehensive, uninsured/underinsured motorist, and medical payments.

You can also choose additional coverages, like rental reimbursement and roadside assistance. They may be useful to add to your policy depending on your needs. Some may add only a few bucks to your monthly premium, so they’re worth considering.

Here’s a list of add-on coverages:

Coverage typeWhat it coversHow much it costs
Emergency roadside assistance24/7 emergency towing, jump-starts, lockout assistance, and gas and essential fluid deliveryAs little as $3 per month
SR-22 insuranceDirect will file an SR-22 if you need one; a SR-22 is required by law for serious violations, e.g. DUI or driving uninsured$25 to file an SR-22
Emergency protection planCovers unexpected expenses from an accident, e.g. hospital stay, out-of-pocket medical costs, accidental death, ambulance, and moreVaries; multiple plans are available, so it depends on what you choose
Rental reimbursement (part of emergency protection plan)Covers the cost of a rental car if you get into a covered accident and your car is undrivableDepends on your state, the car you’re renting, and your existing limits
Accidental death coverage (part of emergency protection plan)Pays $5,000 to your beneficiaries in the event of your death from a covered accidentVaries
Mexico car insuranceProvides coverage for your car if you drive to MexicoDepends on the length of your stay
Towing and labor coverageCovers the cost of emergency towing if your car is disabled, along with any labor required to make your car towableUsually no more than a few dollars per month

TIP:

Minimum liability is often insufficient to cover you in a collision. You can typically pay a little extra per month for higher limits; experts recommend at least $100,000 in bodily liability injury per person, $300,000 in bodily liability injury per accident, and $50,000 in property damage.

Direct Auto: Customer Satisfaction Data

Since Direct is a smaller provider, there isn’t as much third-party data available. It isn’t reviewed by J.D. Power, though information is available for its parent companies National General and Allstate.

Direct Auto has a strong financial strength rating, so it has the funds to reliably pay out claims. It is accredited by the Better Business Bureau (BBB) and has an A+ rating on the BBB website.

However, BBB customer reviews give Direct an average rating of 1.15 stars (out of 5). This doesn’t surprise me, as most online reviews of insurance companies skew heavily negative. The reviews commonly mention delayed claims payouts and trouble contacting customer service.

Direct Auto has a ratio of complaints near the average, according to the National Association of Insurance Commissioners (NAIC). When I filtered for private passenger auto complaints, its ratio dropped to 0.75, meaning it receives about half as many complaints in this category. This is pretty good, especially for a high-risk provider.

Finally, Direct Auto fared poorly in the 2025 CRASH Network Report Card, which surveys collision repair shops on insurers’ claims practices. It ranked 88th out of 91, with a score of D. It’s worth noting other major insurers scored similarly, including Allstate, State Farm, and Liberty Mutual.

CategoryDirect Auto rating/score
AM Best Financial Strength Rating1A — Excellent (via parent company National General)
Better Business Bureau Customer Reviews21.15 stars (out of 5)
NAIC Complaint Index32.31 overall
0.75 for private passenger complaints
CRASH Network Insurer Report Card4D – 88 out of 91

Filing a Claim With Direct Auto

Direct Auto allows you to file a claim online or on the app. You can also call 1-800-403-1077, Monday through Friday, for assistance with claims. Representatives are available 24/7 for new claims, or from 8 a.m. to 8 p.m. EST for existing claims.

When filing a claim, make sure you have your policy number, the date of the incident, the vehicles involved, the other party’s contact information, and an account of the incident.

Direct Auto’s Website and Mobile App

Direct Auto offers a straightforward website experience for customers. Its online portal is called MyAccount, and it allows users to access policy ID cards, track payments, file claims, and more.

You can also access these features on the Direct Auto mobile app. The iPhone app has 4.8 stars and over 32,000 reviews, while the Android app has a 4.5-star rating from over 5,500 reviews. Many reviews mention trouble logging in and major glitches, including errors during payment. Other reviews say the app takes too long to load or shuts down immediately.

AppRating (out of 5)
iPhone (App Store)4.8 stars
Android (Google Play)4.5 stars

Frequently Asked Questions

Direct Auto was acquired by National General in 2016. In turn, National General is a subsidiary of Allstate, so technically Direct Auto operates under the wider Allstate umbrella.

Direct Auto has been around for over 35 years. It was founded in 1991 in Nashville, Tennessee.

No. Direct Auto is not available in California. Get insurance quotes from companies like GEICO, Progressive, and AAA, which offer some of the cheapest car insurance in California.

Methodology: How We Review Insurance Companies

At AutoInsurance.com, we evaluate auto insurance companies based on four key criteria:

  • Price (40%): We analyze average premiums for both full and minimum coverage for various driver profiles, including those with DUIs, accidents, less driving experience (such as teenagers), or lower credit scores. We also consider available discounts that may apply to high-risk drivers, and availability of SR-22 filing. Full coverage premiums are calculated with the following limits:
    • Bodily injury liability: $100,000 per person/$300,000 per accident
    • Property damage liability: $50,000 per accident
    • Uninsured/underinsured motorist bodily injury: $50,000 per person/$100,000 per accident
    • Comprehensive and collision: $500 deductible
  • Claims Handling (25%): We look for a claims process that is efficient, transparent, and quick. Data sources include the CRASH Network Insurer Report Card, J.D. Power Claims Satisfaction Study, and financial ratings from AM Best and S&P, as available for each provider. Where possible, we incorporate real customer experiences.
  • Customer Experience (25%): A smooth customer experience—from getting a quote to making policy adjustments or accessing documents—is essential. We obtain quotes directly and assess both online and agent-based interactions, as well as the usability of the insurer’s website and mobile app. Our analysis includes J.D. Power studies, NAIC complaint data, BBB ratings, and user reviews from app stores.
  • Coverage Options (10%): We evaluate the range of coverage options offered, placing value on those that go beyond state minimums, such as accident forgiveness, gap insurance, and rideshare coverage.

For more detail, visit our ratings and methodology page.

Sources

  1. Search Results. AM Best. (2024).
    https://ratings.ambest.com/SearchResults.aspx

  2. Business Profile Direct Auto Insurance. Better Business Bureau. (2026).
    https://www.bbb.org/us/tn/nashville/profile/insurance-companies/direct-auto-insurance-0573-20230

  3. Results by Complaint Index. National Association of Insurance Commissioners. (2024).
    https://content.naic.org/cis_refined_results.htm?TABLEAU=CIS_COMPLAINTS&COCODE=42781&:refresh

  4. Top Rated U.S. Car Insurance Companies for 2026. Crash Network. (2026).
    https://www.crashnetwork.com/irc/